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Meta expands lead as AI glasses shipments surge in 2026

Global shipments of AI glasses jumped 263% in the first half of 2026, led by Meta, according to Counterpoint Research. Meta held a 94% share of the display-less AI glasses market, with shipments up 260% year-over-year. Most rival products are reportedly still in development. Apple is said to be aiming to launch its display-less smart glasses in 2027. Display-equipped glasses made up just 4% of shipments.

Why it mattersMeta's dominance in a rapidly growing product category could shape future competition, especially ahead of Apple's entry. The concentration in display-less designs highlights the segment's current technological limits and commercial appeal.

Sources covering this

9to5MacReport: AI glasses shipments surged 263% in H1 2026 as Apple prepares to enter the market7:55 PMMacRumorsApple's Smart Glasses to Enter a Rapidly Growing Market3:54 PM9to5GoogleHeadline onlyAs Android XR nears, smart glasses are only getting more popular despite Meta backlash4:30 PM

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