UserTesting rebrands as Auros to expand into AI data services
UserTesting is now called Auros, expanding its focus from software feedback to supporting AI training and validation. The company’s massive pool of 7.6 million testers will now help large enterprises not just test apps but also evaluate and refine AI model outputs. The original UserTesting and User Interviews brands will stick around under the new Auros name. The shift reflects growing demand for real-world data to train and check AI systems.
- UserTesting is now called Auros
- Focus expands from UX to AI training data
- Panel includes 7.6 million global testers
- Retains UserTesting and User Interviews brands
- Targets more industries, not just tech
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