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US Xbox and PlayStation sales fall sharply amid price increases

US console sales have dropped in 2026, with Xbox hardware units down 33% and PlayStation units 25% lower compared to last year, reaching record lows. Analysts point to significant price hikes driven by component shortages, with buyers now paying a US record average of $529 for Xbox and $597 for PlayStation. August hardware sales fell 15%, marking the slowest August since 2013. Nintendo Switch 2 remains the best-seller despite a price hike.

Why it mattersSustained declines in major console sales highlight mounting consumer resistance to rising hardware prices and ongoing supply chain issues. This challenges industry expectations ahead of key game launches and could impact broader gaming hardware investment.

Sources covering this

WccftechCircana’s Mat Piscatella Warns US Console Market Is Most Precarious Since Early 1980s, As Xbox Hardware Units Crash 33%4:00 PM →TechPowerUpXbox and PlayStation US Sales Sink as Average Console Prices Hit Record Highs11:22 PM →
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