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Apple CEO John Ternus takes direct role in design teams

Apple’s new CEO, John Ternus, is now deeply involved with both industrial and software design teams, reportedly joining studio sessions multiple times a week. Unlike Tim Cook, who visited about once a month, Ternus is making hands-on design a bigger priority. While Apple hasn't filled its longstanding Chief Design Officer vacancy, Ternus is overseeing decisions himself, promoting in-house staff and hiring externally as needed.

Why it mattersApple’s design direction affects nearly every device the company ships, from iPhones to Macs. A more involved CEO could mean faster shifts in device features or aesthetics—good or bad, depending on execution.

Sources covering this

AppleInsiderHeadline onlyDesign is a Jobsian-level focus for John Ternus3:05 PM →9to5MacJohn Ternus is taking a more ‘hands-on’ role in Apple’s design teams as CEO: report3:15 PM →

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