Apple executives now posting exclusively on X
Multiple Apple executives, including recent CEO appointee John Ternus, have limited their public social posts to X (formerly Twitter), with product teasers and company updates appearing only on that platform. Apple's Greg Joswiak has followed the same pattern. This focus comes despite the presence of rival platforms like Threads, Bluesky, and Mastodon, where their activity is minimal or absent.
- John Ternus tweets company news only on X
- Greg Joswiak follows similar posting habits
- Rival platforms see little Apple executive presence
- X remains key venue for tech conversations
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