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Apple adds buyer name at iPhone Duo first startup

If you buy the iPhone Duo at a US Apple Store, staff will now set it up so the device greets you by name the very first time you turn it on. This personalization system—available for English and Spanish—applies only to the new, foldable iPhone Duo and only in US stores. Pre-orders open October 16; prices start at $1,999.

Why it mattersApple is testing a more customized, in-store buying experience for its most premium device yet. It's a small feature, but a sign Apple is experimenting with retail perks to set Duo apart.

Sources covering this

MacRumorsApple Stores Will Add Your Name to iPhone Duo's Startup Screen11:17 PM →AppleInsiderHeadline onlyiPhone Duo will greet some owners by name on its first boot11:36 AM →

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