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Apple releases iPhone 18 Pro, new Watches and AirPods

Apple’s iPhone 18 Pro and 18 Pro Max, plus new models of Apple Watch and AirPods, hit stores worldwide today. Customers started picking up pre-orders and buying the devices at Apple Stores, with launches beginning in Australia and rolling out globally. Several senior Apple execs appeared at the New York flagship. Most stores seem well-stocked for walk-ins.

Why it mattersApple launches still shape what a huge chunk of consumers and competitors will do. If you want the latest hardware, it’s available today—no pre-order required in most markets.

Sources covering this

MacRumorsFirst iPhone 18 Pro, Apple Watch Series 12, Apple Watch Ultra 4 and AirPods 5 Orders Arriving to Customers9:59 PMApple NewsroomPrimaryThe latest iPhone, Apple Watch, and AirPods lineups arrive in stores worldwide5:02 AM

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