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Snap Specs debut at $2,195 with new AI features

Snap is releasing its first consumer AR glasses, called Specs, this fall for $2,195. You can pre-order now, and there's an extra $200 option that includes a cellular case if you want to use them without Wi-Fi. Alongside the glasses, Snap announced Specs Intelligence, a personal AI assistant available on iOS and Mac—no glasses required. Early access is open for both products.

Why it mattersSnap is betting big that people want wearable tech you actually use in daily life, not just for niche apps. The cost—and the promise—set a new bar for augmented reality outside the big players.

Sources covering this

Tom's GuideHeadline onlySnap Specs launch LIVE: everything you need to know about Snapchat's new AR glasses10:29 PMThe VergeSnap is launching a new Specs AI tool, and it’s coming to iOS and Mac11:40 PM9to5MacSnap announces Specs Intelligence app for iPhone and Mac, cellular variant of Specs11:40 PMGizmodoSnap’s AR Glasses Let You Take Snapchat Pics by Snapping Your Fingers11:40 PMTechCrunchHeadline onlySnap tries to make the case again for its $2,200 smart glasses12:58 AM

How it unfolded

  • Tom's Guide Snap Specs launch LIVE: everything you need to know about Snapchat's new AR glasses
  • The Verge Snap is launching a new Specs AI tool, and it’s coming to iOS and Mac
  • 9to5Mac Snap announces Specs Intelligence app for iPhone and Mac, cellular variant of Specs
  • Gizmodo Snap’s AR Glasses Let You Take Snapchat Pics by Snapping Your Fingers
  • TechCrunch Snap tries to make the case again for its $2,200 smart glasses

In this story

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