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AI tool designed a personalized perfume at tech expo

At a recent Amsterdam tech conference, an exhibitor demoed an AI-powered cart that crafts bespoke cologne formulas for attendees. The machine uses software to match personal preferences—like scent notes or celebrity inspirations—with available fragrance compounds, blending a custom scent on the spot. Attendees left with a bottle mixed just for them. The setup drew crowds curious about technology's role in personalized consumer products.

Why it mattersAI is showing up in more consumer experiences, offering real-time personalization even in areas like fragrances. It’s another example of software moving into the world of scents and physical products, not just screens and texts.

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SiftedAI helped make my new cologne. Smells like success to me10:40 AM →
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