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Amazon unveils major Kindle redesign with flush screens

Amazon has overhauled its Kindle lineup with the most significant design changes in years. All new Kindles lose the old raised bezel, replacing it with a flush, seamless front and thinner, lighter builds. The lineup also gets a repositioned power button, new colors, and aluminum-backed options. Amazon says they've used tech to prevent unwanted screen taps. Models start at $149.99, with the premium Paperwhite and Colorsoft ranging up to $319.99. Orders open today in multiple countries.

Why it mattersThis is the first major design update to the Kindle in years, making the devices more portable and easier to handle. Amazon is betting better ergonomics and style will help them hold onto e-reader fans and fend off growing competition.

Sources covering this

TechCrunchThe new Kindle ditches the raised bezel in a push toward a smaller, lighter e-reader1:00 PM →TechRadarAmazon has moved the power button on all its new Kindles — and I feel vindicated1:00 PM →Tom's GuideI went hands-on with Amazon’s new Kindles — and this one feature has me excited1:00 PM →

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